A trusted partner for access to the region’s markets
2015
Founded in 2015, InnoCare supports pharmaceutical companies in accessing the region’s markets and in growing their business over the long term.
From identifying commercial opportunities and registering products to promotion, tender management and building strong partnerships with local distributors and manufacturers, we cover the entire value chain.
Our ambition: to be a trusted partner in your success.
Our expertise covers product registration, tender management and the identification of distribution and manufacturing partners, across both hospital and retail pharmacy channels.
We also offer marketing and medical promotion solutions that strengthen the visibility and commercial performance of our partners’ products.
Our Services
Commercial & Strategic Consulting
We design tailored strategies with our partners, drawing on a network of established players in each market.
From market analysis to operational planning, we identify key opportunities and define commercial approaches suited to each context.
Market Access
We support our partners in building their market access plans, with targeted recommendations.
We design competitive pricing strategies that remain consistent across markets, for the retail pharmacy channel as well as public tenders in the hospital channel.
Regulatory Affairs
We handle the registration, maintenance and transfer of marketing authorisations (MAs).
We guide our partners through the regulatory frameworks.
Pharmacovigilance
Our pharmacovigilance system ensures continuous safety monitoring of the products we represent.
Our team collects, assesses and analyses adverse events to ensure a prompt and appropriate response. Transparent communication with health authorities and our partners strengthens confidence in every product.
Promotion & Marketing
Medical detailing is at the core of our expertise, and we make it available to our partners.
Our field teams cover both hospital and retail pharmacy channels, with promotional plans adapted to each environment.
Medical Affairs
We support our partners in managing and developing their medical activities.
Advisory boards, awareness campaigns, continuing medical education programmes and participation in regional and international congresses: we support each project from start to finish.
Outsourcing
We offer tailored outsourcing solutions to optimise the organisation and management of your operations.
Our services adapt to your needs: full operational management or a hosting (employer-of-record) role for selected key functions.
Operational role: recruitment, training, legal management, HR and administrative management, implementation of processes and monitoring tools, activity monitoring.
Hosting role: recruitment, training, legal management, HR and administrative management.
Our Values
What guides each of our partnerships
32+years of combined leadership experience
Compliance & Ethics
Compliance and ethics guide all our interactions, both internal and external.
We apply the strictest rules and controls to strengthen the trust of healthcare professionals, authorities and our partners.
Transparency
We favour honest, direct communication with our partners, in all circumstances.
We provide clear and accurate information throughout our collaboration.
Accessibility
We remain available, attentive and responsive to our partners’ needs.
We make communication easy and offer each partner personalised support.
Expertise
Our leadership team brings more than 32 years of combined experience to serve our partners.
We deliver innovative, effective solutions while closely following market and regulatory developments.
Pharmacovigilance
Report an adverse event
Have you observed an adverse event related to a product represented by InnoCare? Email our pharmacovigilance team. Every report is handled confidentially.
For a report to be valid, please include at least: